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    OEM vs CUSTOM FORMULA: FORMULATE to SUCCEED- Importance on Focusing on your Unique Selling Point

    In this video, we will discuss the importance of focusing on your unique selling point- any product especially newly launched products needs to stay focus on it’s consumer’s experience in order to succeed in the crowded marketplace. We emphasize the importance of this focus through custom formulation as opposed to OEM (aka Conrract Manufacturer/ Co-Packer)… Continue reading OEM vs CUSTOM FORMULA: FORMULATE to SUCCEED- Importance on Focusing on your Unique Selling Point